Marketing Manager

Description:

What You’ll Be Driving:
🧠 Digital Marketing & Performance
🔹 Plan, manage & optimize paid media across Meta, Google, Snapchat
🔹 Geo-targeted campaigns to drive presales & bookings
🔹 Analyze ROAS & campaign effectiveness using pixels, tags, & analytics
🛒 Ecommerce & Booking Flow
🔹 Oversee seamless booking experience
🔹 Funnel optimization to boost conversion rates
🔹 Manage presale landing pages & performance dashboards
💌 CRM & Loyalty
🔹 Launch & manage CRM flows (welcome, rebook, birthday, reviews)
🔹 Build & grow email, SMS, WhatsApp subscriber lists
🔹 Loyalty campaigns to drive repeat visits
🤳 Influencer Marketing
🔹 Craft & manage influencer strategy for KSA
🔹 Arrange soft-launch visits, track via promo codes/links
🔹 Collaborate with lifestyle, gaming & family influencers
🏫 B2B & Group Marketing
🔹 Support outreach to schools, corporates, & groups
🔹 Develop marketing collaterals & HubSpot templates
📱 Social Media & Content
🔹 Grow Snapchat, TikTok, Instagram & Google Reviews
🔹 BTS content, UGC, offer highlights, & moment marketing
🔹 Manage Google My Business listings
🏪 Local Store Marketing & Partnerships
🔹 Mall activations, poster drops, local partnerships
🔹 Run affiliate programs with tracked codes
🔍 SEO & Visibility
🔹 Work with SEO agency for local discoverability
🔹 Optimise listings & local "things to do" content
📊 Reporting & Analytics
🔹 Use dashboards (Google Looker Studio) for KPIs
🔹 Make data-driven decisions to refine marketing
💼 Who You Are:
✅ Digital marketing pro with performance focus
✅ Strong understanding of ecommerce & booking flows
✅ Confident with paid media tools – Meta, Google, Snap
✅ Experienced in CRM tools (HubSpot a plus)
✅ Skilled in influencer marketing & B2B outreach
✅ SEO & content-savvy
✅ Data-driven, proactive, fast-paced mindset